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By:Wim Crouwel,Jan van Toorn,Dingenus van de Vrie
Published on 2015 by Random House New York

For graphic design aficionados, few philosophical clashes rival the one that Jan van Toorn and Wim Crouwel engaged in 1972. On the occasion of an exhibition of posters about the Vietnam War, they set out their respective precepts in a debate at the Stedelijk Museum, Amsterdam- Crouwel defended his approach of neutrality and austere rationalism, and van Toorn argued that the designer's ideas and personality should be as present in the work as the content to be designed. The lines were drawn between objectivity and subjectivity in design; the stakes were aesthetic, ethical, even political. This debate has reverberated through graphic design practice across the decades. It is often referred to in modern design criticism as a key marker for the current profusion of design styles. But a translation of the proceedings have never been available to an English-speaking audience-until now. Along with the transcript, The Debatecontains a foreword by eminent graphic design critic Rick Poynor, a historical essay by Frederike Huygen, and a color gallery of works by Crouwel and van Toorn, positioned side-by-side, that demonstrates how their ideological differences translate to their graphic work.

This Book was ranked at 31 by Google Books for keyword Arts Photography Graphic Design best seller.

Book ID of The Debate's Books is AbhvDwAAQBAJ, Book which was written byWim Crouwel,Jan van Toorn,Dingenus van de Vriehave ETAG "98ao37uRh8k"

Book which was published by Random House New York since 2015 have ISBNs, ISBN 13 Code is 9781580934121 and ISBN 10 Code is 1580934129

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Book which have "174 Pages" is Printed at BOOK under CategoryDESIGN

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